247 Lures - 365 LureCraft

This is a replacement metal lip component for building Danny-style plugs, not a finished lu...

Replacement metal lip for building or repairing inshore wooden plugs, especially Pikie-styl...

This is a replacement metal lip for building or repairing a Pikie-style inshore plug. It is...

This is a replacement metal lip component for building or repairing inshore wooden plugs an...

Replacement metal lip component for building or repairing Danny-style inshore plugs. Use it...

Replacement metal lip component for building or repairing plugs. Use when you need to tune...

Replacement metal lip component for building or repairing inshore plugs, especially Pikie a...

This is a replacement metal lip component for building or repairing plugs, especially older...

This is a replacement metal lip for building or repairing a Danny-style inshore plug. Use i...

Replacement metal lip component for building or repairing plugs, especially metal-lip style...

Prepared Baits & Attractants

Accessories

Accessories

A casual fishing-themed T-shirt for everyday wear, shop days, or showing off the brand on a...

This is a wearable pullover hoodie for casual use, layering, or staying warm in cool weathe...

This is a printed pullover hoodie for casual wear, not a fishing lure or terminal item. It’...

A casual fishing cap for sun protection and everyday wear on and off the water. The low-pro...

This is a fishing-branded rope cap for everyday wear, on the water, at the marina, or as ca...

These are lure-building components used to add internal weight to custom baits. They’re mea...

These lead BBs are used to add internal weight to hollow plastic lures so you can fine-tune...

This is a lure-building kit for assembling custom wooden hard baits, not a finished fishing...

These are 5X strong treble hooks for replacing stock hooks on plugs, swimmers, needles, and...

Natural deer tails used for tying bucktail-style lures and jigs. Best when you need consist...

These are replacement single hooks for upgrading saltwater plugs and similar lures. They’re...

These are replacement single hooks designed to upgrade saltwater plugs and similar lures. T...

These are replacement tail flags/wigs used to upgrade existing plugs and swimbaits, especia...

These are replacement dressed treble hooks meant to upgrade saltwater plugs and similar har...

Use this as a tying material for bucktail-style flies and other large-profile custom lures....

Best fished fast over the surface or just under it when false albacore and bonito are feedi...

Best for striped bass around shallow boulder fields, sandy beaches, and shoreline structure...

Best for shallow water boulder fields, sandy beaches, and shoreline structure where striper...

Best for matching small baitfish when bass or striped bass are keyed in on a slender profil...

Use this needlefish-style lure when striped bass are holding in current or deeper water and...

Designed for surfcasting when you need extra casting distance into wind or beyond breakers....

Used as a lure-building and modification tool for drilling through lead belly weights and l...

This is a surface pencil popper designed for stripers and other aggressive gamefish. It wor...

Use this as a surface striper lure when fish are feeding on top or chasing bait near the su...

Use these lanyards and gear leashes to secure tools like Boga grips and pliers to a belt, b...

Use this to repair torn soft plastic baits after fish damage, hook rips, or split noses. It...

Use these vinyl stickers to show brand support on a car, truck, cooler, workshop, or simila...

Use these vinyl decals to personalize vehicles, boats, kayaks, coolers, or workshop surface...

This is a big spook-style topwater plug for covering water and drawing reaction strikes. Wo...

Cast it out and let it sink to the desired depth, then retrieve slowly. The soft plastic ta...

Use this lure on a slow retrieve with rhythmic rod twitches to create a walk-the-dog action...

This is a pencil popper/topwater lure for long casts and fast surface retrieves. It is desi...

Built for rough water and fast current, especially when surfcasting or fishing breachways,...

Best for surf, beach, or boat fishing when you need a lure that casts very far and can be w...

This is a lure-building component used to rig plugs and other hard baits, not a finished fi...

Best when striped bass are feeding on slender bait like eels or sand eels. Fish it on a jig...

This is a rigged soft swimbait meant to be fished on the included jighead. It’s best for st...

This rigged soft swimbait is designed to be fished straight out of the package on the inclu...

This rigged soft swimbait is meant to be fished right out of the package on the included ji...

This pre-rigged soft swimbait is meant to be cast and retrieved like a baitfish imitation....

This rigged soft-plastic swimbait is built to be fished on the included underspin jighead,...

This rigged soft swimbait is built for casting and steady retrieve presentations, with the...

This pre-rigged Whip-It Fish is built to swim with extra flash from the underspin blade, ma...

This rigged soft swimbait is designed to be cast and retrieved with a steady swim, and the...

Use this jighead when you need maximum casting distance with a compact profile, especially...

This is a weighted jighead designed to pair with the Whip-It Eel, Whip-It Fish, and other s...

Weighted jighead designed to rig soft plastics like Whip-It Eels, Whip-It Fish, and similar...

Weighted hook designed to rig soft plastic eels, especially the 7" Twitch-It Eel, so the ba...

This is a jighead with an underspin blade, best used to add flash and vibration to soft pla...

Replacement jigheads for rigging soft plastics like the Whip-It Eel, Whip-It Fish, and simi...

This is a heavy offshore jighead designed to get soft plastics down deep and hold depth wit...

These are replacement hooks for rigging soft plastic eels weightless in a Texas-rig style....

Replacement tails for Al Gag's Whip-It Eels, used to refresh worn soft bait bodies rather t...

This rigged eel is meant to be fished ready-to-go on the included jighead, making it a simp...

A rigged eel-style soft bait is best for casting to striped bass, snook, redfish, and other...

This is a rigged soft eel-style bait meant to be fished right out of the package. It works...

A rigged eel-style soft bait for casting and retrieving around inshore structure, current s...

Use these as replacement treble hooks on plugs, swimmers, needles, and other hard baits, es...

Use this as a replacement or upgrade hook on larger saltwater plugs and poppers when you wa...

This is a saltwater hook for rigging natural baits, building leaders and rigs, or replacing...

Replacement silicone skirts for Whip-It Fish and Whip-It Eel style lures. Use them to resto...

This rig is built for deep-water presentations where you need to get down quickly and hold...

This is a replacement soft-plastic tail accessory for rigging onto compatible lures like Po...

These inline single hooks are used to replace treble hooks on larger lures, especially when...

Use these clips to quickly swap lures or rigs without retying. They are especially useful w...

Use these swivels anywhere you need to reduce line twist and connect leaders, lures, or rig...

These are replacement metal lips for building or tuning plugs, not a finished lure. They’re...

This is a replacement metal lip for building or repairing surfster-style plugs. It is used...

This is a replacement metal lip for building or repairing hard plugs, especially Surfster-s...

Replacement metal lip for building or repairing surf-style plugs and other custom wooden or...

This is a replacement soft-plastic tail and rigging component for saltwater lures like Pock...

Replacement soft-plastic tails for saltwater lures like Pocket Rockets, Squid-Zees, and Nee...

These are replacement single dressed siwash hooks for upgrading saltwater plugs and similar...

This is a replacement metal lip for building or repairing wooden/plug-style lures, not a fi...

This is a replacement metal lip for building or repairing a Pikie-style plug, not a finishe...

Replacement metal lip for building or repairing hard plugs, especially Pikie-style lures. I...

This is a replacement metal lip for building or repairing hard plugs, not a finished lure....

This is a replacement metal lip for custom plug building or repair, not a finished lure. It...

This is a replacement metal lip for building or repairing hard plugs, not a finished lure....

This is a replacement metal lip for building or repairing a Danny-style plug. It is used as...

Replacement metal lip for building or repairing hard baits, especially Danny-style plugs. U...

This is a replacement metal lip for a plug, used when building or repairing hard baits. It...

These are replacement treble hooks for hard baits and other rigged lures. Use them when upg...

These are hook point covers used to protect lure hooks during storage, transport, and handl...

Used as decorative and visibility-enhancing components when building or customizing lures....

Adhesive lure eyes are used during lure building or custom painting to finish hard baits an...

Use these split rings when assembling or repairing lures, plugs, and other hard baits. They...

These are add-on belly weights used to tune soft swimbaits or other lures for balance, cast...

These are belly weights for lure building, used to add ballast inside hard baits and other...

These are tail weights for tuning pencil poppers and spooks, letting you adjust balance and...

Use these as internal belly weights when building or tuning plugs, especially needlefish-st...

These are lure-building components used to finish the tail end of smaller, narrower-bodied...

Lure-building component used to finish and reinforce plug tail sections. The grommet seats...

Used as a lure-building component at the tail of larger, wider-body plugs to protect the lu...

Used as a lure-building component in the belly hole of medium and large plugs. It helps sec...

Used as a lure-building component in the belly hole of larger plugs to accept a swivel. It...

Used to connect line, leaders, lures, or terminal rigs while allowing rotation to reduce li...

These are heavy-duty split rings used to connect hooks, lures, and hardware. They’re most u...

These are lure-building components used at the nose of a plug body to protect the wood and...

Used as a component for tying your own bucktail or feather tail flags on plugs and similar...

Use these swivels anywhere you need to reduce line twist and connect line, leaders, or term...

Fishing pliers are used for removing hooks, crimping, gripping hardware, and cutting line o...

Used to carry and protect Donnmar pliers on a belt or gear setup for quick access on the wa...

These pliers are for general on-water tackle handling, including hook removal, cutting line...

Use this tool to safely remove hooks or flies from fish, especially when practicing catch-a...

Use these scissors for cutting braided line cleanly when tying knots, trimming tag ends, or...

Line-cutting snips for trimming braid, monofilament, and fluorocarbon quickly on the water....

Use this as a waterproof, floating phone protection case for fishing and other on-the-water...

Apply after time on the water to help soothe and protect salt-weathered, sunburned, windbur...

Fly tying thread for building saltwater flies, bucktail jigs, streamers, and small dry flie...

Synthetic fly-tying fiber used to build flies, teasers, and flags that need a bucktail-like...

These bucktails are used as tying material for bucktail lures, teasers, clousers, and dress...

Replacement hardware for maintaining or upgrading compatible lures. Use these hooks and spl...

Use these bags to package and store finished lures, flies, and components for sale or trans...

Open-eye Siwash single hooks used as replacement tail hooks on lures or for rigging soft pl...

Replacement tails for the Al Gag's Whip-It Fish jighead system. Use them to refresh worn bo...