This is a topwater plopper-style lure for bass and musky that excels when fish are feeding...
Use this as a surface search bait when bass are active and willing to chase. The plopping s...
A casting rod designed specifically for crankbaits, especially lipless to deep-diving hardb...
This is a scud pattern for trout, especially on tailwaters and other waters where freshwate...
This is a 3-inch soft plastic shad-style bait for finesse presentations and small-profile b...
A tall-cut short sleeve fishing shirt for comfortable everyday wear on and off the water. T...
This is a compact hard swimbait built for a strong kicking action and a smaller profile tha...
Prepared Baits & Attractants
Use this when bass are relating to submerged vegetation, shade lines, grass lanes, laydowns...
Use this line-thru mullet-style swimbait when targeting larger predators around baitfish. T...
This soft swimbait is built for big bass around cover, especially submerged vegetation, lay...
This is a line-thru mullet-style swimbait designed for inshore predator fishing around snoo...
Use this inshore swimbait around challenging saltwater structure, flats, and bait schools w...
Use this as a surface bait when bass are feeding on top, especially around cover, open wate...
Use this as a surface bait over open water, especially when bass are feeding on smaller for...
Assorted soft-plastic bait sampler kits for trying different shapes and colors before buyin...
Use when fish are keying on baitfish and you want a flashy, erratic presentation. It is des...
This is a bait scent/oil used to marinate, inject into, or rub onto natural bait and lures...
An articulated deer hair streamer designed to imitate baitfish and trigger predatory strike...
A finesse jig is best for subtle presentations around cover, bottom structure, and pressure...
These are jig heads meant to pair with soft plastic swimbaits and be fished in a horizontal...
Pair this swimbait head with a soft swimbait for slow-rolling shallow water or vertical pre...
This is a 3-inch soft plastic shad-style bait meant to be rigged on an Erie/minnow head or...
This is a 3-inch soft plastic shad-style bait designed for finesse presentations. It’s mean...