Use for bass casting applications when you want electronic braking assistance and cast metr...
A smart baitcasting reel for bass anglers who want casting metrics and anti-backlash contro...
Use this on a slow, medium, or fast retrieve while twitching and jerking over weeds, weed e...
Cast it out and let it fall to bottom, then work it with sharp rod lifts for a vertical jig...
Use this large soft swimbait around weed edges, over submerged structure, and anywhere big...
This is a finesse soft bait for pressured bass in clear water. It works well on Neko, wacky...

This is an ice-style blade bait built for fast-falling presentations and lots of flash. It...
This micro finesse bait is built for pressured fish, cold fronts, and ultra-clear water whe...
Use this tiny finesse bait when fish are pressured, cold, or focused on very small forage....
This micro finesse bait is built for pressured fish, cold fronts, and ultra-clear water whe...
Use this tube on Texas rigs, Carolina rigs, or with a jig head when bass are feeding on cra...
This is a soft-plastic swimbait-style bait designed for swimming presentations and rigging...
Use this bait when fish are keyed on squid, baitfish, or other soft-bodied prey around reef...
This is a large-profile inshore twitch bait for redfish, trout, snook, flounder, and simila...
Use this inshore soft bait when fish are feeding on baitfish and responding to a twitch-and...
Use this inshore soft bait when fish are feeding on baitfish and responding to a twitch-and...
This is a large-profile inshore twitch bait designed for redfish, trout, snook, flounder, a...
Use this on grass flats, potholes, channels, and reef lines when inshore fish are keyed on...
This is a large-profile inshore twitch bait for redfish, speckled trout, snook, flounder, a...
This is a large-profile inshore twitch bait for redfish, trout, snook, flounder, and simila...
Use this on a twitch-and-pause retrieve around grass flats, potholes, channels, and reef li...
Use this as a big-profile inshore twitch bait when fish are feeding on baitfish or reacting...
Use this on grass flats, potholes, channels, and reef lines when inshore fish are keyed on...
This is a large-profile inshore soft bait/twitch bait for redfish, trout, snook, flounder,...
Use this on a twitch-and-pause retrieve around grass flats, potholes, channels, and reef li...
Use this as a large-profile inshore soft bait when fish are feeding on baitfish and reactin...
Use this as a big-profile inshore twitch bait when fish are feeding on baitfish or reacting...
This is a large-profile inshore twitch bait designed to imitate a wounded baitfish. It’s me...
Use this as a large-profile inshore twitch bait when fish are feeding on baitfish or respon...
Use this as a large-profile inshore twitch bait when fish are keyed on baitfish or need a b...
Use this on grass flats, potholes, channels, and reef lines when inshore fish are keyed on...
Use this as a big-profile inshore twitch bait when fish are keyed on baitfish and reacting...