River Rock Custom Baits

This is a soft-plastic jerkbait meant to be worked with short twitches and pauses to imitat...

A soft jerkbait style bait for casting and twitching around cover or open water. The salt i...

Best for twitching and walk-the-dog style retrieves when fish are keyed on minnows. The lif...

A small jointed jerkbait like this is best for twitch-and-pause presentations around baitfi...