Bass Fishing Lures

This is a 3-inch soft plastic shad-style bait meant to be rigged on an Erie/minnow head or...

Use this leech-style soft plastic on a jig head or similar rig when fish are keyed on small...

A realistic tube-style craw bait for bass and walleye, especially when fish are keyed on cr...

A curly tail grub is a versatile soft plastic for swimming, hopping, or dragging along bott...

Use this slender minnow jerkbait for twitching and pause-and-go retrieves around bass. It c...

This is a hard-plastic crankbait with a balsa-like rolling action, designed for casting or...

A versatile hard bait for casting or trolling, especially when baitfish are small and fish...

Designed to present live or Gulp! crawlers with a slow-turning action and precise cast cont...