Craft Bleak Clam
This is a soft swimbait/minnow-style lure designed to be rigged on jig heads or weedless EW...
Craft Bleak Clam Mix
This is a soft swimbait-style minnow bait designed to be rigged on jig heads or EWG weedles...
Craft Bleak Bulk
A soft swimbait with a slim minnow profile designed to be rigged on jig heads or EWG weedle...
DOTW: TWIN PACK Inshore Spinning Rod: Mod-Fast Action 7' MH (3/4oz - 2oz)
This is an inshore spinning rod for medium-heavy light-tackle casting applications. It’s su...
Inshore Plugging Conventional Rod: Mod-Fast Action 7' 6" H (1oz - 4oz)
Heavy-duty inshore conventional rod built for casting larger plugs, swimbaits, soft baits,...
Inshore Plugging Spinning Rod: Mod-Fast Action 7' 6" H (1oz - 4oz)
Designed for heavy-duty light tackle inshore fishing with larger plugs, soft baits, and hea...
Inshore Spinning Rod: Mod-Fast Action 7' MH (3/4oz - 2oz)
This is an inshore spinning rod for medium-heavy light-tackle casting applications. It’s de...
Open Pour Swimbaits and Bait Boxes
These are open-pour soft swimbaits meant to be rigged on weighted swimbait hooks or large j...
Bait Binder
Use this binder to organize and protect soft plastics, hard swimbaits, jigs, and terminal t...
Tackle Storage$49.99Mag SuperD Musky Swimbaits
Use this on a slow, medium, or fast retrieve while twitching and jerking over weeds, weed e...
Mattlure's Ultimate Bluegill & Shad Series
This is a highly realistic soft swimbait designed to imitate bluegill and shad, making it a...
Reg SuperD Musky Swimbaits
Use this large soft swimbait around weed edges, over submerged structure, and anywhere big...
Savage Gear 3D Bluegill RTF
This is a realistic bluegill-style soft swimbait meant to imitate a panfish forage profile....
3D Bluegill RTF
This is a realistic bluegill-style soft swimbait designed to imitate a natural forage fish....
Stubnose 17 (6,7")
This is a soft swimbait with a big tail and rocking body action, suited for steady retrieve...
Bait Shifter Shad - 5 Pack - Baits Only
A soft swimbait body designed to be rigged on a matching jig head for a natural shad presen...
Graph ShadZ™
Designed for forward-facing sonar presentations when you need a lifelike baitfish profile t...
Bait Shifter Shad Kit
This is a soft bait accessory/body designed to be rigged with a matching Bait Shifter jig h...
Soft Swimbaits$7.64
Bass
