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Use this as a walking topwater around calm to lightly rippled water when bass are feeding n...
Use this ice chisel to chip, break, and clear ice when opening or enlarging holes on hardwa...
Use this as a sticky groundbait or paste for method feeder fishing when fish are wary and n...
Protective storage case for carrying and organizing bite alarms, a receiver, and spare batt...
Use this as a sticky groundbait or paste for method feeder fishing, especially when fish ar...
Use this ice chisel to chip, break, and clean ice around fishing holes when drilling is not...
A modular rucksack for carrying and organizing tackle, clothing, and accessories to and fro...
Used to chip and break ice when opening or enlarging fishing holes. The rubberized grip and...
Protective storage case for carrying and organizing R4 alarms, receiver, and bobbins betwee...
Use this as a walking topwater bait over shallow cover, open pockets, and calm to lightly r...
A warm hooded sweatshirt for cold-weather wear around the water, at the ramp, or during eve...
Use as a walking topwater bait and work it with a side-to-side 'walk the dog' cadence. It i...

This is a rod platform/series description rather than a lure. It refers to G. Loomis rods b...
Use as a sticky groundbait for method feeder fishing, especially when fish are wary and nee...
This is a rod platform/technology description rather than a lure. It refers to lightweight,...
This is a large handcrafted shallow-diving crankbait/jerkbait-style lure meant for musky an...
This oversized handmade wooden crankbait is aimed at trophy pike and musky, especially when...