Bass Assassin Lures, Inc.

This is a soft-plastic baitfish/shad-style lure designed to be rigged weedless or on a jigh...

Use these as a baitfish-style soft plastic for subtle presentations around cover, open wate...

This is a soft-plastic shad profile designed to imitate baitfish and pair with jigheads or...

Best rigged weightless on an EWG hook for a subtle glide-and-swoop presentation. Use them a...

Use this baitfish-style soft plastic when fish are keyed on small forage and you want a rea...

This is a soft-plastic baitfish profile that works well on finesse presentations. Rig it Te...

This is a soft-plastic flipping bait designed for pitching, flipping, and punching through...

A versatile creature bait for bass fishing from shallow cover to deeper water. It works wel...

This is a soft-plastic worm with a hard-kicking curl tail, best used around vegetation and...

This is a soft plastic worm-style bait for bass fishing, especially when rigged Texas-style...

This is a soft-plastic worm for bass fishing, especially effective around docks, overhangs,...

This is a finesse soft-plastic tube/twitch bait for pressured bass. It works well on a Ned...

This is a soft plastic worm for bass fishing, especially on Carolina rigs, Texas rigs, or s...