Bass Fishing Lures

This is a bait oil scent/attractant meant to be marinated or injected into natural bait or...

This is a hook-attached chum/scent attractant, not a lure. Use it when fishing natural bait...

This is a finesse soft-plastic leech bait for pressured fish and clear-to-moderate water si...

Use these preserved cut-bait strips as a scent and flavor add-on for hooks, lures, or tube...

Apply a shot or two to revive a bag of soft baits or add a dab before casting to increase s...

Heavy-wire round bend hook designed for building custom jig heads. Use it when you need a s...

A deep-diving crankbait for covering water and reaching fish holding off structure. Best wh...

Use this crankbait when you want a lure with strong vibration and easy rod-tip feedback. It...

Soft swimbait with a pronounced tail kick and body roll for covering water and triggering r...

A classic floating-diving lure that can be fished as an underwater wiggler or cranked to di...

A classic floating-diving lure that can be fished shallow as an underwater wiggler or crank...

A classic floating-diving lure that can be fished shallow as an underwater wiggler or crank...