Bass Fishing Lures

This small soft plastic worm-style lure is suited to finesse presentations when fish are pr...

Use this soft jerkbait when fish are feeding on larger baitfish and visibility is poor or t...

This soft-plastic jerkbait is designed to imitate injured baitfish with an erratic darting...

A 6-inch stick bait is a versatile soft plastic for weightless presentations, especially sk...

Best used as a soft-plastic jerkbait for bass when fish are keyed on baitfish. Work it with...

A soft-plastic paddle tail swimbait for casting or jigging around cover, open water, or alo...

Use this 5-inch core-shot worm for bass fishing when you want a soft plastic with a subtle,...

This pre-rigged worm is built for bass fishing and is especially suited to early morning or...

This is a large soft-plastic jerkbait-style bait designed to imitate fleeing baitfish. It w...

A scented ribbed worm is best fished slowly on a Texas rig, Carolina rig, or wacky-style pr...

Use this twin-tail worm when you want a subtle soft-plastic presentation with extra vibrati...

A finesse soft-plastic worm designed to be fished slowly with minimal added action. Best fo...