Bass Fishing Lures

This creature bait is built to imitate a crawfish or large insect and is best when fished w...

A shallow to medium-depth crankbait for covering water and triggering reaction bites. The w...

A lipless bait is a versatile search lure for covering water and locating active bass. It w...

A flat-sided lipless bait is a good choice for covering water and triggering reaction strik...

A lipless bait is a versatile search lure for covering water and triggering reaction strike...

Best worked with sharp twitches and pauses around baitfish schools, points, and suspended f...

This is a Kwikfish-style crankbait designed to be trolled or cast for active fish. It works...

A Kwikfish-style plug is typically used as a trolling or casting crankbait for covering wat...

This is a jig color option for premium blank jigs, best used when you want high visibility...

A lipless crankbait is a strong choice for covering water and triggering reaction bites fro...

This blade bait is built for casting or vertical jigging when fish are keyed on baitfish an...

Use this blade bait when bass are keyed on baitfish and you want a compact lure that falls...