Bass Fishing Lures

A deep-diving minnow-style jerkbait for covering water and targeting fish holding off struc...

Use this deep-diving minnow-style crankbait when fish are holding deeper and responding to...

A suspending minnow-style lure designed to hold depth and stay in the strike zone during sl...

Use this bait with a twitch-twitch-pause retrieve around sluggish fish that want a bigger p...

Best for sluggish fish that respond to a twitch-twitch-pause retrieve. It can also be waked...

A lipless crankbait is a versatile search bait for covering water and triggering reaction s...

This is a dive-and-rise style hard bait that can be worked with pauses to make it suspend a...

A deep-diving minnow-style crankbait for covering water and reaching fish holding well belo...

A suspending jerkbait that can be cast or trolled and kept in the strike zone with pauses....

This is a suspending jerkbait-style lure designed for long casts and precise presentations....

Use this deep-diving crankbait to reach fish holding in the 15- to 18-foot zone. Its shad-l...

This jointed deep-diving bait is built for trolling and steady retrieves when you want a ro...