Deadly effective for all gamefish, the Smelly Jelly Pro Guide 3X Strength Elite delivers triple the fish attracting power of the original Pro Guide formula. Based on years of extensive research, Smelly Jelly takes the essence of a variety of forage species and concentrates them each into a jelly base along with other ingredients proven to attract fish. Now stronger than ever before - Smelly Jelly Pro Guide 3X Strength Elite masks human scent, brings fish in from greater distances, and the natural flavor makes them hold on longer. Using an applicator of your choice, apply sparingly to terminal tackle, including natural baits, lures, flies, swivels and up to 8 ft of leader or line. Each application should last from 30 minutes to several hours depending on the fishing situation. Non-toxic. Bio-safe.