Fortified with Berkley’s potent Maxscent flavoring, the Berkley Powerbait Maxscent Flatnose Jerk Shad delivers a look and smell that bass simply can’t resist. Molded with a baitfish inspired body shape and a vertically forked tail, the Berkley Powerbait Maxscent Flatnose Jerk Shad erratically darts side-to-side when twitched and triggers a natural predatory response for fish to feed. The Berkley Powerbait Maxscent Flatnose Jerk Shad is also fitted with a belly slot to improve hook penetration and a thick nose section that reduces tearing on hook sets. Poured in a selection of natural baitfish color patterns, the Berkley Powerbait Maxscent Flatnose Jerk Shad captures the essence of baitfish imitation. Powerbait’s new Maxscent line of baits release a super-charged scent field that attracts fish with a never before seen effectiveness. This all-new material provides an ultra-realistic texture and comes in natural matte colors to fool the most discerning fish. Engineered with enhanced flavor to keep fish from letting go, Berkley’s Maxscent offers a soft, yet durable construction that ensures a lifelike action and better hook-ups.