Bass Fishing Lures

Use this tiny finesse bait when fish are pressured, cold, or focused on very small forage....

This is an ice fishing jig designed to be fished vertically through the ice. The reflective...

This is a blade-style vertical lure designed to flash and flutter on the drop, making it a...

This is a small finesse jig designed to imitate a baitfish and draw bites from finicky crap...

Best in clear water or bright, sunny conditions when fish want a subtle but visible baitfis...

Use this finesse jig in clear or cold water when fish are suspended or feeding lightly. It...

Best in clear or cold water when fish are keyed on subtle baitfish profiles. Fish it with a...

A cold-water hand-tied jig designed for slow presentations around brush piles, docks, and d...

Use this jig in clear, cold, or deeper water when fish are pressured or the bite is slow. I...

This is a blade bait style lure built for triggering reaction strikes when bass are inactiv...

This appears to be a glow-colored jigging lure, likely intended for low-light or deeper-wat...

This looks like a glow-colored jigging lure, likely intended for low-light or deep-water pr...