Bass Fishing Lures

This is a soft-plastic bass bait designed to be rigged and fished around cover. It works we...

This is a soft-plastic swimbait-style body meant to be rigged on a hook or jighead and retr...

This is a soft-plastic bait designed to be rigged on a 4/0 to 5/0 swimbait or EWG hook. The...

Use this wide-body paddle tail swimbait around grass lines, shallow cover, wood, and other...

This swimbait is built to fish the upper half of the water column with a natural swimming p...

Designed as a technical big bait for fishing slowly around structure, cover, and shaded are...

This is a large soft swimbait-style bait built for big fish presentations. It can also be r...

This is a large jointed musky-style bait with a wide swimming action, suited to covering wa...

Designed to run shallow with the rod tip up, this bait can be worked just under the surface...

Designed to run just under the surface at about 1-2 feet with the rod tip up, making it a g...

Designed to run shallow with the rod tip up, keeping it just under the surface at about 1-2...

Designed to be worked shallow with the rod tip up so it tracks just under the surface, or c...