Bass Fishing Lures

Use these finesse jigheads with smaller soft plastics when fish are keyed on small forage....

Use this jighead for rigging larger soft plastics like the 5" and 7" DieZel MinnowZ when ta...

Use this weedless jighead when you need a snag-resistant presentation around grass, wood, r...

A finesse jighead for vertical presentations, moping, and light swimbait or soft jerkbait r...

Use this jighead for presenting soft plastic baits to inshore gamefish, especially when you...

This is a weedless soft-plastic rigging hook system for finesse presentations with worms, c...

A soft-plastic bait with a slender body and tail designed for bass presentations. The brigh...

This appears to be a scented soft bait pack, likely intended for bass fishing around cover...

A soft-plastic trailer or bait in a high-visibility orange and chartreuse glow colorway. Us...

A small soft-plastic bait body suited for finesse presentations around bass cover or open w...

A soft-plastic bait for bass fishing, suited to casting or finesse presentations around cov...

Use around baitfish or squid forage when fish are feeding on small prey. The soft plastic b...