Bass Fishing Lures

A soft swimbait profile like this is typically fished on a steady retrieve or with pauses t...

This is a 10-inch sinking soft worm-style bait for bass fishing. It can be rigged for slow,...

A small soft-plastic bait for bass fishing when fish want a compact profile. Use it on a fi...

This is a sinking soft plastic worm designed for bass fishing. It can be rigged for casting...

This is a 5.5-inch sinking soft worm, suited to slow, natural presentations around cover or...

A 6-inch stick bait is a versatile bass soft plastic for weightless or lightly weighted pre...

This is a mixed soft-plastic bundle built around prawns and vibe-style baits for flathead-s...

A finesse soft-plastic bundle for bream around racks, pontoons, rock walls, and other estua...

This bundle is built around big soft plastics for targeting quality bass on deep structure,...

This is a mixed soft-plastics value pack for bass fishing, with tubes, craws, worms, lizard...

A single jig hook/terminal component used to rig soft plastics or build custom jigs. Best s...

This is a wide-gap EWG hook for rigging custom soft plastics and improving hookup rates. It...