Bass Fishing Lures

Use this swimbait when you want a lifelike swimming presentation for bass, especially aroun...

Use this swimbait when bass are feeding on shad and other baitfish. The realistic body and...

A soft swimbait with a 2-hook harness for casting and steady retrieves around baitfish. Bes...

This is a floating glide bait that dives to about 2 feet and then very slowly rises, making...

Small soft swimbait imitation of spring fry with a strong tail kick. Best used on light jig...

Best for targeting pressured bass that respond to a realistic, segmented swimbait profile....

A soft swimbait minnow profile that works well around baitfish and crawfish forage. Use it...

Use this jointed swimbait on a slow, steady retrieve to imitate a baitfish and trigger reac...

This is a 7-inch hard swimbait meant to imitate a threadfin shad. Use it around baitfish sc...

Use this as a big-profile baitfish imitation around bass feeding on shad. It is best for st...

Use this as a glide bait for covering water and targeting pressured bass around shallow to...

Use around shallow to mid-depth cover when bass are feeding on baitfish. A steady retrieve...