Bass Fishing Lures

Soft Jerkbaits

A finesse soft-plastic bundle for bream around racks, pontoons, rock walls, and other estua...

Use this compact jointed swimbait when fish are pressured, inactive, or keyed on smaller fo...

Jigs

Soft Plastics

Use this sampler to test different soft swimbait sizes, rigging styles, and colors until yo...

Use this swimbait for pressured bass in clear, high-visibility water where a natural profil...

Use this swimbait for pressured bass when you want a realistic, larger-profile baitfish pre...

Glide Baits

Glide Baits

This hybrid swimbait is built for reaction strikes when you want a glide-bait style sweep w...

This hybrid swimbait is built to fish like a glide bait with a more natural swimbait finish...