Bass Fishing Lures

A classic floating-diving bait that can be cranked fast to dive or worked slower as an unde...

A classic floating-diving lure that can be fished shallow as an underwater wiggler or crank...

A classic floating-diving lure that can be fished shallow as an underwater wiggler or crank...

A cedar hard bait with a tight swimming action that can be twitched, cranked, or trolled. I...

A shallow-diving crankbait for casting or trolling over shallow flats, points, and edges wh...

This shad-shaped hardbait is built to imitate a baitfish and draw strikes with its loud rat...

Use this jointed bait for cast-and-retrieve presentations or trolling when you want a baitf...

Use this when you want a classic diving crankbait presentation around baitfish activity. Th...