Bass Fishing Lures

A soft swimbait with a pronounced tail kick and body roll, suited for swimming through open...

This is a soft swimbait with a pronounced tail kick and body roll, making it useful when ba...

This is a soft swimbait with a pronounced tail kick and body roll, suited for swimming thro...

This is a soft swimbait with a pronounced tail kick and body roll, suited for steady retrie...

This soft swimbait is built for versatile rigging and retrieval speeds, with a thumping tai...

This is a soft swimbait/minnow-style lure designed to be rigged on ball or stand-up jig hea...

This is a soft paddle-tail shad designed for a lively kick on both the drop and the retriev...

A soft paddle-tail minnow designed to be fished on ball or stand-up jig heads. The kicking,...

A 3-inch soft swimbait is a versatile finesse bait for covering water or targeting pressure...