Bass Fishing Lures

Best worked with subtle twitches or short pulls so the bait can “glitch” and dart irregular...

Use this as a finesse soft plastic when fish are keyed on small baitfish and want a subtle,...

A small paddle-tail soft plastic for slow-rolling, hopping, or swimming on a jighead. The b...

This soft swimbait is designed to imitate a baitfish with a subtle darting action, making i...

Use this micro glide bait when fish are keyed in on small baitfish in streams, creeks, or o...

This is a large soft paddletail swimbait designed to be fished at a range of speeds. It can...

Designed for trophy bass, this jointed bluegill-style bait can be retrieved steadily like a...

A lifelike soft bait with a narrow tail that gives a tight vibration and realistic baitfish...

A compact glide bait for smallmouth and other bass when you want a downsized profile that s...

Use this soft bait when fish are keyed on small baitfish and you want an erratic, nervous p...

Use with light twitches or a steady retrieve to make the bait dart and “glitch” like a nerv...

Use around baitfish activity when fish are keyed on a subtle, natural presentation. Its hor...