Bass Fishing Lures

Use this soft swimbait for weedless presentations around cover, open water, or anywhere a r...

Use this oversized swimbait when targeting bigger predators that want a substantial meal. I...

Use this small soft swimbait when fish are keyed on tiny baitfish or fry. It works well on...

A buoyant soft minnow profile that can be fished weightless on top, on a weighted hook thro...

Use on a jighead and retrieve steadily to imitate a swimming baitfish. The split belly and...

This is a soft swimbait-style baitfish profile with twin tails, best fished on a jighead fo...

This appears to be a soft swimbait-style lure in an Olive Pilchard pattern. Use it for cast...

A soft-plastic paddle tail swimbait for casting or jigging around cover, open water, or alo...

A small paddle-tail soft plastic for slow-rolled presentations and finesse fishing. The buo...

A small paddle-tail soft plastic for slow-rolling, hopping, or swimming on a jighead. The b...

This is a small soft-plastic swimbait meant for finesse presentations and matching small ba...

Best for steady retrieves or pause-and-jerk retrieves to trigger realistic S-turns and a na...