Bass Fishing Lures

Use these jigheads with soft plastic baits for inshore saltwater fishing, especially when t...

Use these finesse jigheads with smaller soft plastics when fish are keyed on small forage....

Use this jighead for rigging larger soft plastics like the 5" and 7" DieZel MinnowZ when ta...

Use this jighead when fishing swimbaits or jerk shad style plastics around vegetation, wood...

Use these jigheads for weedless rigging of larger soft plastic baits when you want a pivoti...

This is a miniature crustacean imitation for fish feeding on small crabs, crayfish, sand fl...

Use this soft swimbait for weedless presentations around cover, open water, or anywhere a r...

A buoyant finesse bait designed for Ned rig presentations and light Texas-rig setups. It ex...

This kit is built for the Ned Rig technique, pairing finesse soft baits with small mushroom...

Use this oversized swimbait when targeting bigger predators that want a substantial meal. I...

Use this small soft swimbait when fish are keyed on tiny baitfish or fry. It works well on...

A buoyant soft minnow profile that can be fished weightless on top, on a weighted hook thro...