Bass Fishing Lures

A small paddle-tail soft plastic for slow-rolled presentations and finesse fishing. The buo...

A small paddle-tail soft plastic for slow-rolling, hopping, or swimming on a jighead. The b...

Use as a soft swimbait for umbrella rigs, especially when matching shad forage. It can also...

A soft shad-tail swimbait for covering water with a steady retrieve. It works rigged on a s...

This is a soft swimbait-style baitfish profile with twin tails, best fished on a jighead fo...

Use this micro glide bait when fish are keyed in on small baitfish in streams, creeks, or o...

Use around open-water cover and edges where a realistic, natural-looking bait can be worked...

Use this glide bait when bass are feeding on larger baitfish and you want a wide, side-to-s...

A compact swimbait for covering water and making long casts when you want one lure that can...

This is a highly realistic soft plastic swimbait meant for finesse to big-bait presentation...

This is a soft paddle-tail shad designed for a lively kick on both the drop and the retriev...

This is a ready-to-fish soft paddle-tail shad kit with jig heads, designed for simple cast-...