Bass Fishing Lures

A buoyant soft worm with a wide tail that produces a strong backward wave and lively action...

Best used around baitfish activity when bass are feeding on shad or other small forage. Rig...

This worm is built for Texas-rigged presentations around shallow grass and submerged vegeta...

This is a finesse worm for bass fishing when fish are pressured or feeding cautiously. The...

A big ribbon-tail worm for bass fishing around cover or open water when fish want a larger...

Use this deep-diving crankbait when fish are holding off the bank or relating to deeper str...

This bucktail is built for casting and retrieving over weed edges, points, and open-water s...

A deep-diving hard bait for covering water and reaching fish holding below the surface. Bes...

This is a small jig head designed for crappie and other panfish-style presentations. Pair i...

A super deep-diving crankbait for covering water and reaching fish holding well below the s...

A shallow-diving crankbait for late summer bass when fish are relating to rock, cover, or r...

A square-bill crankbait for shallow cover, bank edges, and reaction bites. It’s built to de...