Bass Fishing Lures

Use this swimbait when bass are feeding on shad and other baitfish. The realistic body and...

Fish this swimbait on or near the surface when bass are feeding on larger baitfish. The flo...

Use around cover or open water when bass are feeding on baitfish. The slow-sinking, wide-si...

A slow-sinking glidebait/jerkbait hybrid for covering water and triggering reaction bites....

Use this glide bait for casting around open water, points, and baitfish schools when bass a...

A soft swimbait with a 2-hook harness for casting and steady retrieves around baitfish. Bes...

This is a large bass swimbait designed for a magical wobbling, rocking swim. It can be fish...

Small soft swimbait imitation of spring fry with a strong tail kick. Best used on light jig...

Best for targeting pressured bass that respond to a realistic, segmented swimbait profile....

Use around shallow cover, bluegill beds, docks, and other areas where bass are feeding on l...

Use this jointed swimbait on a slow, steady retrieve to imitate a baitfish and trigger reac...

This is a 7-inch hard swimbait meant to imitate a threadfin shad. Use it around baitfish sc...