Bass Fishing Lures

This is a large swimbait-style lure built for big fish and aggressive retrieves. Use it wit...

A small paddle-tail swimbait for bass fishing around baitfish, shallow cover, and open-wate...

This swimbait is built for covering water and drawing reaction strikes with a natural swim...

This is a mixed bass lure bundle centered on swimbaits and a few topwater pieces, so it’s b...

This is a large swimbait profile built for targeting bigger bass, especially around low-lig...

This is a large hard swimbait meant for casting and slow, steady retrieves around baitfish...

This is a large hard swimbait meant for targeting bigger bass with a steady cast-and-retrie...

This is a compact hard swimbait meant to imitate a small baitfish profile. Use it around op...

A 7-inch segmented hard swimbait is best for covering water and targeting larger bass aroun...

A compact hard swimbait for casting around bass cover or open water when you want a smaller...

This is a large hard swimbait for targeting bigger bass with a slow, steady retrieve or occ...

This is a compact hard swimbait built for casting and steady retrieves. The bright Bubble G...