One factor in jerkbait color selection is flash. The presence of flash often excels under sunny or partly sunny conditions. M Western Clown, GG Deadly Black Shad, and Wagin Hasu all have a tremendous amount of flash. This is thanks to their mirror-like metallic finishes and rolling darting action. Always remember when choosing jerkbait colors, ultimately the fish have the final say, so swapping through colors until the best reaction is found is always recommended.