
Use this articulated swimbait with a steady retrieve to produce quiet, natural undulations,...
This articulated swimbait is designed for steady retrieves with natural tail kick, or short...
Replacement silicone skirts are used to refresh or customize jigs, spinnerbaits, buzzbaits,...
This is a tuna-grade soft bait designed for offshore presentations, especially when you wan...
Use this as a surface bait when fish are feeding up top, especially around chop or when you...
Use this popping bait on the surface when bass are feeding up top, especially around shallo...
Designed for offshore trolling and spreader-bar or dredge presentations, especially when ta...
Designed for walleye spinner-rig presentations, especially when you want the look and scent...
Use this as a scented soft bait for saltwater species that feed on worms and other bottom f...
Use this in sandy-bottom and shallow-water saltwater situations where fish are feeding on w...
Use this as a large soft-plastic leech imitation when fish are keyed on bigger forage or li...
Use this soft eel bait when targeting saltwater species around structure, shallow water, or...
Best for imitating small herring and sand eels when predators are keyed in on slender bait....
Use around structure, cover, and open-water edges when targeting wary predators that want a...
This is a single-blade spinner-style bait with marabou, hackle, and Flashabou fibers that c...
This is a heavy-duty buzzbait built for surface fishing over shallow water and dense cover....

This is a jointed swimbait designed to swim naturally on a steady retrieve, and it can also...
Best for trout in moving water, especially swifter streams and deeper pools where getting d...
Designed for big gamefish with an in-line spinner presentation. It can be burned fast or bu...
This is a squid biki rig designed for jigging and attracting squid with flash, glow, and fe...
This is a skirted offshore trolling lure designed to be pulled behind a boat, often over a...
Use this spinnerbait around cover, grass edges, and other areas where bass are feeding on b...
This soft jerkbait is built for bass fishing with a baitfish profile and versatile rigging...
Designed for hover and mid-strolling presentations when bass are keyed in on small baitfish...
Use this soft eel imitation when fish are feeding on eels or baitfish around shallow struct...
A realistic shad-profile soft bait designed to be rigged on a jighead and worked with twitc...
A realistic soft shad profile designed to be rigged on a jighead and worked with twitches,...
A bass worm designed to create subtle micro-vibration and a natural undulating action, espe...
This soft plastic jerk minnow is designed to imitate baitfish with a rolling, undulating ac...
Use in moving water, seams, and deeper runs where the articulated body can pulse with curre...
Use this scented soft bait when fish are responding to natural, high-action offerings and s...
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