This is a wake-style surface bait designed to stay on top and push water with a subtle wake...
Designed for light rock fishing and ultra-light inshore applications when fish are keyed on...
This is a giant glide-style big bait built to draw strikes from large predators with a wide...
A heavy-duty saltwater hook used for landing large fish at boatside. The barbless design an...
This is a baitcast rod-and-reel combo for general freshwater bass fishing and other casting...
This is a weedless soft swimbait-style carp bait meant to be crawled very slowly along the...
Best used on the surface with a steady retrieve or varied cadence to make the wings push wa...
This is a low-profile baitcast reel for general casting applications. It’s suited for all-d...
Use this on the surface when fish are keyed on small baitfish and willing to strike topwate...
This rigged paddle tail is built for offshore tuna and other big-game predators. Use it for...
This is a soft-bodied topwater crawler designed to be retrieved steadily across the surface...
This is a soft-bodied surface crawler designed to be retrieved steadily across the top to s...
These are replacement metal lips for building or tuning plugs, not a finished lure. They’re...
Use these bent nose pliers for removing hooks, replacing hardware, and opening split rings...
Use this lure retriever when a bait gets hung up in heavy brush, rocks, or other snaggy cov...
This is a finesse bass worm for pressured water and finicky fish. It works well weightless...
This finesse worm is designed for pressured bass and tough bites, especially when fish want...